E-mail marketing is the second, after SEM and SEO, most effective online marketing tactic to promote and communicate corporate websites or simply products and services. This is the main reason behind the fact that thousands of companies worldwide are constantly using e-mail marketing through newsletter campaigns.
The results of such campaigns can be very instant and successful, especially when they are structured around organized e-mail marketing strategies, with a defined goals and carefully selected audiences to target.
The primary goal of a newsletter campaign can focus on driving traffic to websites and e-shops with promotional offers or developing a community with readers-clients. It can also be for advertising or selling products and services or even create or just reinforce brand awareness.
Our marketing team in cooperation with our development and design departments, will develop the suitable e-mail marketing strategy based on your firm’s goals. This strategy will entirely cover every aspect, from the newsletter’s design and structure to the readers-customer lists receiving your newsletter.